The Savvy Landlord

A savvy landlord stands in a chic living room with a lush plant, cozy sofa, stylish armchair, sleek glass coffee table, and a flatscreen television.
A savvy landlord in a blue shirt with a name tag stands in an open doorway, smiling warmly.

Maxine Turner

The Savvy Landlord

About

Background: A seasoned real estate investor, Maxine owns a mix of residential and small multi-family properties across Boston. She’s known for her strategic mindset and commitment to tenant satisfaction.

Personality Traits: Resourceful, practical, and relationship-focused, she values partnerships that align with her goals for efficiency and property value.

Values and Motivations

  • Efficiency in Property Management: Focusing on keeping properties in pristine condition ensures quick turnovers and tenant satisfaction.
  • Maximizing Property Value: Professional cleaning is essential to maintaining and increasing property value.
  • Tenant Retention: A clean property helps attract high-quality tenants and keeps tenants satisfied.

Lifestyle

  • Typically, property managers handle multiple properties and focus on the real estate market.
  • They may be busy professionals themselves, balancing property management with other responsibilities.
  • Landlords often require quick turnaround cleanings after tenant move-outs to minimize vacancy periods.

Pain Points

  • Turnover Time Pressure: Quick turnovers are critical for reducing vacancy rates. Delays in cleaning can disrupt their operations.
  • Consistency Issues: Reliable, high-quality cleaning is necessary, as one slip-up can affect tenant satisfaction.
  • Resource Management: Balancing costs with quality and speed is challenging, especially with multiple units.
Flowchart diagram illustrating three services tailored for the Savvy Landlord: Onix Cleaning Services (sparkle icon), Tenant Acquisition (key icon), and Property Upkeep (recycling icon), all encircling a house graphic.
Three women in blue shirts stand indoors with arms crossed, smiling at the camera, as if posing for a gallery exhibit.
Icon of a calendar showing a broom and a bucket, tailored for your customer persona, indicating a cleaning schedule or reminder for a cleaning event.

Tenant-Ready Turnaround Package

Same-day or next-day cleanings to minimize vacancy periods.

A bucket filled with cleaning supplies, perfect for a busy family, including a spray bottle, a liquid container, a sponge, and a cloth.

Deep Cleaning

High-traffic areas like kitchens and bathrooms, spotless and ready for move-in.

Icon of a building with a broom beside it, suggesting cleaning or maintenance services for buildings, tailored to the needs of your customer persona.

Portfolio Care

Recurring services to maintain multiple units and common areas for large properties.

Why Choose Onix?

Three people wearing aprons and gloves stand with cleaning supplies, including a trash bag, broom, mop, bucket, and cleaning products. Their efficient teamwork would make any savvy landlord proud.

Increase Your Property Value: Clean properties attract high-quality tenants.

Speed and Reliability: Minimize vacancies with fast, professional cleanings.

Consistent Quality: Whether itโ€™s one unit or an entire portfolio, we maintain the highest standards.

Diagram illustrating the "Savvy Landlord's Success" wheel, connecting to benefits like Increased Property Value, Speed and Reliability, Consistent Qualityโ€”all pivotal in crafting the Colleague Persona for Successful Property Management.

Cutting Vacancy Rates with Quality Cleaning

“Onix Cleaning Services reduced our vacancy rate by 30%! Their quick turnaround and attention to detail keep our properties filled with satisfied tenants.” โ€“ A Satisfied Property Owner

A chart depicting a savvy landlord's decreasing vacancy rate over time features a downward curve and an arrow pointing right. A label reads "Reduction in Vacancy Rate.
Three people in a kitchenโ€”a savvy landlord and two colleaguesโ€”reviewing and signing a document on the counter.
A savvy landlord showcases a modern living room with a TV, couch, and shelving to a couple.
A group of nine women stands indoors in what appears to be an art gallery; eight are wearing blue shirts and black pants, while one is dressed entirely in black. They stand with arms crossed, facing the camera against a backdrop of wooden ceilings and marble walls, perfectly set for an exhibition.

Maximize Your Property Value with Onix Cleaning Services

Experience the difference that tailored cleaning can make for your properties. Book a call today to explore custom cleaning solutions designed to meet your unique needs. From specialized maintenance to eco-friendly practices, weโ€™re here to provide top-quality service that enhances every space. Letโ€™s create a cleaning plan thatโ€™s perfectly suited to your property!

Onix Cleaning Services

From AirBNBs to family homes, Onix Cleaning Services offers a wide range of cleaning service for landlords and others that can even be customized further to fit your needs.

Also, learn more about our partners Super Steamers and Oliveira Painting.